Honing the new Range Rover Evoque to perfection

The design of the new Evoque has been refined and evolved to ensure it will still turn heads and put it back at the forefront of a segment it pioneered in 2011.

It has maintained its coupé-esque profile accentuated by its distinctive fast roofline, rising waist and pronounced wheel arches and shoulders.

But there is plenty new about the second generation Evoque. The introduction of super-slim matrix LED headlights gives both the front and rear added sophistication, while the flush door handles first seen on the Velar have been carried over.

There is also two new city-inspired colours celebrating the urbanite, luxury, compact SUV. Seoul Pearl Silver captures the warmth and luxuriousness of South Korea’s capital city, will the Nolita Grey with burnished copper accents pays homage to the edgy and urban surroundings of New York City.

Land Rover Chief Design Officer, Gerry McGovern, says when the Evoque made its debut back in 2010, it transformed the world of compact SUVs and the new model will continue on that journey.

“This characterful vehicle combines refinement and fun to create that all important emotional reaction that will turn heads and make people smile,” he added.

Massimo Frascella, Land Rover’s Exterior Design Director, says that customers loved the compact proportions of the original Evoque, so the team has keep the dimensions very similar. He adds:

“Our approach has optimised the proportions to elevate the new Evoque’s unique personality. The new Evoque is a true Range Rover, highly sophisticated with a unique and striking presence.”

Inside the new Evoque sees a step change in refinement and luxury over the outgoing model. The neat and cleanly designed interior is dominated by the dual screen set-up that comes with the Touch Pro Duo infotainment system and a more steeply raked centre console.

And a new sumptuous material to feature alongside the conventional leather and Kvadrat options. A new textile Doumicel Tencel, uses robust fibres from eucalyptus tree pulp to create a material that is light, strong, soft and cool.

Amy Frascella, Land Rover Chief Colour and Materials Designer, said her team has placed a great deal of focus on the creation of refined interior and exterior colour and material details. She adds:

“New materials designed and developed to offer different technical attributes alongside a more modern look and feel combine to offer more contemporary options for one of our most progressive vehicles yet.”

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