New Land Rover partnership to help inspire outdoor sports enthusiasts

Land Rover has partnered with the European Outdoor Film Tour to help it host more than 250 film performances by the end of January 2020.

The relationship will see Land Rover support a number of events in more than 100 locations across Germany, as the adventurers and outdoor sports enthusiasts gather to get inspired with their very own ‘movie night’.

Christian Löer, Jaguar Land Rover’s Marketing Director, said: “The spirit of adventure and the love of nature make our hearts beat faster, and Land Rover’s rich history of adventure combines perfectly with the best outdoor and adventure films to be screened at the European Outdoor Film Tour.”

Joachim Hellinger, Managing Director of Moving Adventures Medien, said they not only wanted to provide visitors with the best entertainment but to inspire them to experience their own adventures, adding:

“Be it on the doorstep or in distant lands – Land Rover is a perfect fit for the European Outdoor Film Tour, because where a car is needed for a rough route through your own adventure, a ‘Landy’ is the best choice.”

The tour begins in October, with the European Outdoor Film Tour visiting towns from Aachen to Zwickau, and coincides with Land Rover Germany’s ‘Above and Beyond’ Tour to the Kavango Zambezi National Park in Africa in November.

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